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13[c]alphabetcitypress

It’s not that I’m particularly interested in signage per se, it’s just that it’s so prevalent and serves as such a public arena for a hugely diverse range of typographic styles and usage. Good design and appropriate use of type can make the ordinary, like this storage facility, look striking. This view is at the back entrance, where each of the numbers and roller doors are their own bold colour, but the view from the main road is eyecatching too: the numbers, even bigger than this one, sit at ground level and hug the corners of the building, their minimalist simplicity making them stand out from the crowd of industrial neighbours.