Dooleys store


I found this above the door of the general store in the small NSW town of Murrurundi. The J Dooley & Co Ltd store was opened in 1901, and the sign above the door is original, although it looks like the PTY was added later, given the spacing and typographic mismatch. It’s not just the letter shapes that indicate the age: the punctuation and superscript used here out of fashion these days, and say as much about the era as the typeface.